DANONINO IN BULGARIA

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The main requirement for this project was to create illustrations of places of interest, situated in different Bulgarian cities and towns. The picture had to be fully drawn, rich in green and in accordance with the region's specifics. We had to use blue background that was more intense for the sea parts and fades for the continental ones.

For this project, we were given a  typeface only in Latin. We had to create an appropriate adaptation in Cyrillic. We also had to use the standard vision of Dino, meaning face expressions, clothes and movements.

After finishing this project, we proved ourselves right - marketing experts from big and well-known companies often do no trust graphic designers. That is why they lose the opportunity to take advantage of their knowledge, skills, fantasy and experience, because they follow certain standards and restrictions.

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